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";s:4:"text";s:21182:"During that two-day time frame, shoppers bought more than 175 million items, generating over $2 billion in revenue for third-party sellers. ), — whether private label, arbitrage, wholesale, handmade, or dropshipping — need to focus on, in advance of Prime Day. Belgium participated (bringing the total number of countries taking part to 10), sales worldwide were 60% higher than those in 2015, and third-party sellers offering deals nearly tripled their orders (year-over-year). NEW YORK, Oct. 8, 2020 /PRNewswire-PRWeb/ -- Amazon Ensure your listing is as attractive to customers as possible to, Another way to improve your odds of Prime Day conversions (if you already have an, ) is to run a thoughtful email campaign prior to the big event. Use this feature regularly (either through. ) Amazon Prime Day 2020 is in October this year, and Consumer Reports will be tracking and sharing all the best deals on top-tested products. In 2020, shoppers have been limited when it comes to where they can source much-needed household items. READ MORE: Amazon Echo owners will be jealous of this blockbuster new update available on Google Home. , unload extra inventory, and kickstart holiday sales. Audible – Prime members can enjoy three months of Audible for free if they subscribe between the 27thSeptember and 28th October 2020. Your email address will not be published. to maximize your listing’s conversion potential. They included: And the sales event was a massive success. Prime Day 2020 will only act to increase their attachment to the brand: 70% of consumers value being able to shop on Amazon, with 73% thinking it’s a good company for consumers 52% of respondents reported having a greater appreciation of Amazon since the emergence of COVID-19 without SDKs or PII risks. Amazon has finally announced its 2020 Prime Day dates: October 13-14. could lead many to look for Prime Day deals that will help them save money. Prime Day 2020 will only act to increase their attachment to the brand: Amazon is essentially creating an ongoing season of promotions and events to drive sales throughout Q4 2020. results in a poor customer experience but extremely low conversion. Though more than half (52%) of U.S. consumers have reduced their overall spending during the COVID-19 pandemic, many have increased the amount they spend online and on Amazon. : Change your product price to generate more sales and get rid of inventory. Snapchat and thousands more producing customer experiences that The cloud-based, app deep linking solution with no SDK and sellers, Amazon affiliates are increasing conversion 300%, Ogilvy's agency Social Lab increased Amazon conversion "primed" for Amazon app conversion. newspaper archive. order back issues and use the historic Daily Express A discounted product won’t be enough to drive conversions. NEW YORK, Oct. 8, 2020 /PRNewswire-PRWeb/ -- Amazon stores, sellers, and affiliates can increase conversion on Prime Day 2020 by updating their … campaign links can be updated in minutes and as a privacy-centric Sellers and affiliates still have time to update their For arbitrage sellers, because Prime Day experiences such high volume traffic and sales, it’s a great opportunity to offer products that don’t normally sell well. 450%. This is also the perfect time to review your current inventory and price old stock to sell. can speed up the process even further by helping you find the right manufacturer quickly and easily. Another way to improve your odds of Prime Day conversions (if you already have an email list) is to run a thoughtful email campaign prior to the big event. We know many Amazon sellers are no longer depending on the sales boost that Prime Day typically brings them (in midsummer), but most will still try to capitalize on the event to capture consumers’ increased spending on Amazon, unload extra inventory, and kickstart holiday sales. This Prime Day, Amazon has committed to spending more than £75 million on promotional activities to help small businesses around the world increase their sales and reach new customers. the Amazon website where login is required and where consumers retargeting. Starting today, Prime members can shop early exclusive offers and deals every day leading up to Prime Day on 13th and 14th October. At a time when other major brands are on shaky ground with their customers, Amazon has been continuing to provide its customer-base with the convenience they have come to expect. The loss of income experienced by many Americans could lead many to look for Prime Day deals that will help them save money. - Brian nothing to install, URLgenius lets Amazon sellers and affiliates Terms and conditions apply. We’ll get into the steps sellers can still take to prep for a promising Prime Day. That’s not all you can (and perhaps should) focus on though. While suppliers in China and elsewhere have continued or restarted operations to produce and ship products, some supply chains are still recovering. In fact, according to. sales this holiday season by removing the mobile friction shoppers Starting today, save £99.60 and get the Amazon eero 3-pack for £149.40, offering a simple, reliable WiFi system for streaming, gaming, and working from home. The Amazon Prime Day 2020 homepage is already touting early deals exclusive to its Prime members, including the Amazon Echo Dot 2-pack for $39.98 and … (Our, can help you keep track of important, upcoming dates like Prime Day. Lightning deals are great, but coupons can also attract those buyers all sellers look for during Prime Day. rankings. into over 10 billion unique pages in apps like Facebook, Instagram, Respondents ranged in age from 18 to 75+, and represent every U.S. state, all genders and employment types, and various levels of income. The first iteration of Prime Day happened on July 15, and ran for 24 hours. When it comes to private label products, the most important thing to consider is your inventory level(s). iOS or Android app URL. NYSE, AMEX, and ASX quotes are delayed by at least 20 minutes. . Amazon is now increasing its commitment to small business by designing Prime Day to support them with its biggest small business promotion. By providing your past customers with a positive email experience, you could see a significant lift in your Prime Day sales numbers. increase engagement, conversion and revenue. URLgenius is now the leading platform Dominate your segment and maximize your margins. Consumer spending indicates that shoppers are looking to Amazon more than any other retailer during this time. How you prepare can also depend on your Amazon business model: To help speed up the process of getting your stock to Amazon’s fulfillment centers and onto your shelves, you may want to, look for a supplier closer to the U.S. than China. First, Amazon may have been concerned about. enter any of Amazon's 300 million web URLs to discover that page's The yearly Amazon Prime Day event has just been revealed with customers able to make huge savings from Tuesday, October 13 until Wednesday, October 14. 71% of consumers reported shopping on Amazon during the pandemic, 48% of consumers say they are shopping more frequently on Amazon since the COVID-19 pandemic than they did previously, 63% of U.S. consumers have increased or maintained their online spending since the start of the pandemic, 61% have increased or maintained their Amazon spending, 28% said they are spending more on Amazon than they were before COVID-19, 39% of U.S. consumers said they will participate in Prime Day 2020, while 33% said they might take part, 73% of consumers said they’re looking for products with the lowest price while shopping on Amazon, which is in line with Prime Day’s benefits, 70% of consumers value being able to shop on Amazon, with 73% thinking it’s a good company for consumers, 52% of respondents reported having a greater appreciation of Amazon since the emergence of COVID-19, What Amazon Sellers Can Do to Prepare for Prime Day 2020, Sellers: In order to fully reap the rewards of Amazon’s Prime Day, it’s important to make sure your business is ready for the potential increase in sales. (Our seller calendar can help you keep track of important, upcoming dates like Prime Day.). New Kindle Unlimited members only, deal terms and conditions apply. In fact, according to Adobe Digital Insights (ADI), brands that interacted favorably with customers prior to Prime Day increased revenue by 52%, compared to the 23% increase for those sellers who did not. Kindle Book Deals – Prime members who spend £15 on Kindle Books between 1st and 12th October 2020 will be entitled to a £5 Kindle Book credit to spend on any eligible Kindle Book within 30 days. Prime Day is an annual deal event just for Prime members on 13-14 October, delivering incredible savings on products from small businesses & top brands. and owned media into mobile-friendly, web-to-app experiences , because Prime Day experiences such high volume traffic and sales, it’s a great opportunity to offer products that don’t normally sell well. Amazon says that this Prime Day will be another deal-packed 48-hours and will feature more than one million offers globally throughout the two-day event, from top brands including Philips, Toshiba, NESCAFÉ, LEGO, Nintendo, Shark, Samsung, Under Armour, Sony, Le Creuset and many more. campaign links before Amazon Prime Day. Ensure your listing is as attractive to customers as possible to increase your chances of making those Prime Day sales. This will result in a : Consider bidding more aggressively for your product’s most important keywords — starting now — to increase your organic ranking by prime day. Despite experiencing its biggest Black Friday sales numbers ever in 2014, Amazon raked in even more during Prime Day 2015 than it did on that previous Black Friday. In fact, some sellers reported experiencing an, In May, 2020, Jungle Scout conducted an anonymous survey of 1,006 U.S. consumers, asking them about their buying preferences and behaviors. Overall, however, despite initial impact and concerns regarding Amazon sales and business performance, plenty of data indicates that the retail giant has recovered just fine. Not to mention, despite COVID-19, consumer spending is still high on Amazon. Lastly, all third-party sellers must apply for the right to offer, during Prime day. A discounted product won’t be enough to drive conversions. Not to mention, despite COVID-19, consumer spending is still high on Amazon. A selection of great movies are also available to rent from 2nd October to 8th October (inclusive) from as little as £1.99 including Dolittle, The Invisible Man, and Arkansas. Further, the COVID-19 virus has affected nearly the entire world, and China — where most of Amazon’s third-party sellers source their products —. To do that, though, you need to act now — even if Prime Day is just weeks away, immediate action can still help you reap the benefits of this major consumer event. Fortunately, there is still time to get the extra inventory you might need to meet the potential demand for your product during Prime Day. Then, in 2018 and due to the success of the extended hours, Amazon took it a step further and ran Prime Day for 36 hours. marketing channels, regular Amazon links do not open the Amazon app And Amazon has made it clear from the beginning of the pandemic that it would prioritize essential products, even, temporarily freezing new FBA shipments of non-essential goods. Amazon Prime Day 2020, aka the internet's biggest shopping event so far this year, is just days away, but you don't have to wait another day to start saving. affiliates around the world. Prime Day products span just about every category — they’re certainly not limited to essential goods. But, despite the extra month Prime Day 2020’s postponement has given sellers, it’s important to act quickly! and triple conversion rates." 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